Kelli McMaster

CO-FOUNDER

Kelli is the other key component of the ‘McDixon leadership’, as Matt and Kelli are the married co-owners of Purple Patch. She brings extensive business acumen to the Purple Patch leadership team, working in technology for more than twenty years with organizations including T-Mobile, Double-Click and, most recently, several years with Google.  It is Kelli’s passion and enthusiasm for seeing people realize their potential that led her to depart a highly successful career in technology in 2013 to co-lead the vision and development of Purple Patch Fitness.  

Kelli has been an athlete and endurance enthusiast throughout her life, as a competitive gymnast, skier, white water kayaker and now cyclist. She appreciates the passion and dedication required to excel in any endeavor, and she excels at helping people push beyond their perceived limits to realize their own potential.  At Purple Patch, Kelli is integral in strategy, product development, culture development, athlete experience, and marketing.