What Is InsideTracker

Simplify. Personalize. Achieve.

InsideTracker creates evidence-based solutions that are simple, clear, and actionable.

Every day, there’s a new diet trend: “Eat that; take this; avoid those!” But InsideTracker cuts through the noise by analyzing your blood, your DNA, your lifestyle and nutrition habits, and tell you how to live, look, age, and perform better.

InsideTracker products have already helped thousands of people improve their lives by improving their bodies from the inside out, using personalized recommendations for nutrition, supplements, and lifestyle. Their products help optimize everyone, from elite athletes to busy professionals and stressed-out parents.


Blood Biomarker Analysis

Your blood, DNA and habits are a goldmine of data. Together, they’re a snapshot of your body in time: they tell you what’s going right, what’s not. And you in turn discover how you can improve.

The ultra-personlized nutrition system analyzes data from your blood, DNA, and habits in order to transform your body’s data into science-backed action plans.

What You Get:

  • Personalized Platform: A customized dashboard at your fingertips helps you track and reach your goals.

  • Personalized nutrition & supplements: Your body is unique, and so is what it needs.

  • Optimal biomarker zones: Forget normal. We tell you the numbers that are best for your body.

  • Unmatched Value: Physician-ordered tests only give you numbers. We give you much more – at a lower cost.

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Powered By Science

It’s customizable. It’s simple. It’s based on you.

It’s not just another wellness tracker. Since 2009, the InsideTracker science team from Harvard, Tufts and MIT have been bringing personalized nutrition and wellness to the world with a powerful, evidence-based digital platform.


A Powerful Partnership

The Purple Patch and InsideTracker partnership is built off of real expertise, science-based recommendations, no supplement upsell, and an elegant user experience.

InsideTracker helps athletes build a well rounded platform of health with an actionable plan on nutrition, fitness, and lifestyle recommendations to achieve high athletic performance. Take advantages of the partnership offering to receive 25% off InsideTracker products through Purple Patch Fitness.

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