Matthew Hurley


Director of Coaching Operations

Current Location:  Sausalito, California

Hometown:  Belfast, Maine

Education:  BA in Political Science from Wheaton College, Massachusetts

A Little about Matthew

Matthew Hurley is a lifelong endurance athlete who moved to San Francisco to take his dream job to coach with Purple Patch. He was a competitive swimmer, national qualifier and swam for four years at Wheaton College (MA) where he graduated with a degree in Political Science. He discovered Triathlon after college and coached multi-sport athletes for 3 years in his home state of Maine. Matthew is a three-time champion at SwimRun events and hopes to compete in the ÖTILLÖ World Championships in Sweden. He trained under Coach Doug Welling before moving to San Francisco.

Coaching Experience

  • Purple Patch Fitness

  • The Sustainable Athlete (Portland, Maine)

Athletic Highlights

  • Overall win at Maine 70.3:  2018

  • Overall win with his teammate at SwimRun USA Orcas Island:  2018

  • Overall win with his teammate at SwimRun Casco Bay:  2017 and 2016

  • Troy A. Howard Middle school 1 mile record holder. Still stands!

Why Purple Patch Fitness?  

“PPF is a family, and it extends beyond the sport of triathlon. I joined because it was an incredible opportunity to learn. And I stay because there’s nothing else I’d rather do.”


Riding his bike

Did you know?

In 2018, Matt and his teammate beat out Lance Armstrong and Simon Whitfield to take first place in the grueling SwimRun race!

Support Crew

“My family, Hugh, Conor, and Rossi.  Close friends who travel to every race they can. OLLIE! (the sweetest dog on the planet)”

Kim Kisslo